Why it’s important to identify your customer and what’s their goal?

The Customers can be an agent, property manager, tenant, landlord, insurance adjuster or another contractor. Know who you’re working for and what’s their goals.

Example, You get a call from a property manager who who simply oder your service to solve a tenant issue. Its important that stay in communication with the person that hired you and not share unnecessary details with the tenants if its going to create another new issue for your customer.

You simply need to identify who is your customer and address their problem without creating a new once.

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